Through the Make Offer to Owner (MOtO) program, Heritage clients can anonymously make offers on lots previously sold in auctions. A new feature has been added that shows the amount and status of every resale offer that has been made at ha.com.

Heritage members who see a previously auctioned item equipped with a Make Offer to Owner button can submit an offer, the owner can accept or decline, or submit a counteroffer to the potential buyer. The program can be sorted by category as well as by accepted, rejected, and pending status. The archive shows all MOtO offers made on the website since the feature was introduced in 2009, with the most recent offers listed first.

“This new, permanent archive increases our already market-leading transparency, and we hope it will encourage more MOtO competition on previously auctioned items by showing pending offers in one convenient place,” Heritage Co-Chairman Jim Halperin said. “Just type ‘HA.com/moto’ into your browser to access the main MOtO Archive page anytime, then pick a category and refine the list to see pending, rejected, accepted or all offers. Our members will be amazed at how much information they can glean by accessing their favorite categories on a daily basis. Every listing includes a link to the entire item page. Members are encouraged to outbid any and all pending MOtO offers if they would pay more for that item than the pending high offer.”

According to Heritage, their MOtO program has gained increasing popularity from sellers and buyers. The auction house shared that members who have made a purchase through the program have bought and made offers again. The program has grown with sales in 2017 and 2018 combining for $16 million.