Diamond Comic Distributors, the largest distributor of English-language comic books, graphic novels, and related pop culture merchandise worldwide, has promoted Mike Schimmel to Vice President of Sales. Schimmel will be responsible for guiding and developing merchandise sales efforts for the company.

“Mike is a key part of our success at Diamond and we are thrilled to promote him to this important, leadership position,” Diamond Comic Distributors President Chuck Parker said.

Schimmel joined the company in 1996 as an Outside Sales Representative and over time, advanced through progressively more responsible positions within the sales department. In each role, Schimmel demonstrated his ability to contribute greatly to the business by developing unique selling opportunities and building key relationships throughout our industry.

Schimmel’s business acumen, product knowledge, creativity, and leadership coupled with his passion for our industry make him an extremely valuable member of Diamond’s management team.