Suzy Homemaker was a line of small, working household appliances made by Topper Toys. Introduced in 1966, Topper Toy advertised the toy line as a way that little girls could be like their mothers. The marketing strategy made the toys extremely popular in the US.

The doll and toys were based on the chores and lifestyle of a typical housewife. To make them more entertaining, the toys were functional, using batteries or standard electrical plugs. They included a blender, grill, mixer, dishwasher sink, washing machine, refrigerator, oven, hairdryer, mixer, iron, juicer, ice cream maker, popcorn popper, soda fountain, and taffy puller. A doll accompanied the appliances and became one of the most popular dolls in the US.

The toys were sold in the mid-1960s and into the 1970s when many women were still homemakers. In fact, Suzy Homemaker became a common term referring to women who chose that lifestyle.

The timing lined up with a period of social change when more women were seeking independence and jobs outside of the home. When the Suzy Homemaker term was used as an insult, Topper Toys responded with a print ad with phrases like “Suzy Homemaker is a square” and “She doesn’t wear love beads. She wears shoes.” Despite their attempts to embrace her “square” status, the toys started losing popularity in the early ‘70s and the line ended. Now, examples of the toys in working condition or boxed can sell for $50 to $150.